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ADTRAN Drives More Value Into New Partner Program

ADTRAN has upgraded its ADTRAN Channel Partner Program. The program, designed to simplify business processes, increase profitability, and empower resellers and distributors to develop innovative solutions, has been simplified from five partner levels to two. Users can join at an authorized or premier level, with both providing access to networking expertise that can be used to boost revenue. The new program also makes it easier for users to sell complete ADTRAN solutions with new financial incentives, co-branded marketing collateral and access to world-class technical support.

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